Many business consultants and consulting firms promise their prospective clients all kinds of fancy reports. Unfortunately for the business owner, consulting reports are often completely useless.
It’s not that the information within a consulting report is necessarily ineffective. All data is helpful, depending on one’s interest and angle.
It’s the concept of a consulting report itself that’s useless. Why?
Here are 5 reasons consulting reports are useless.
1. Consultants Are More Involved
Back in the day, business consultants were much less involved in the actual implementation of their recommendations. In fact, their primary responsibility was to simply answer their clients’ questions.
Consulting reports were commonly expected and generated so that the business owner could take that information and apply it to their business.
Nowadays, however, business consultants are far more involved in the execution of their recommendations. It is often expected that they lead or at least remain involved in the ongoing process.
As a result, generating consulting reports for others to use like a textbook has become progressively more useless.
2. Consulting Reports Are a Stereotype
People have been stuffing reports full of unnecessary jargon for as long as anyone can remember.
Just think back to high school or college when you fluffed up your research report to appear and sound more robust and professional. You added all of those graphs and charts and made a thesaurus your best friend that month. Did it work? Maybe, but you knew it was all a bunch of B.S., didn’t you?
Well, business consultants are no different. Their reports often support the same stereotype that more information and data (which is actually just more redundancy) is better.
Sadly, it is not uncommon for a business consultant to promise a prospective client these decorative reports simply to dazzle and induce the prospect to hire them.
3. Pay for Results, Not to Generate Reports
This may seem obvious, but business owners don’t want to pay for reports. They want to pay for results.
However, some business owners feed directly into the consulting reports stereotype above and assume that receiving no reports automatically translates to zero results.
When, in reality, the business consultant is most likely using their time (and the business owners’ money) as effectively and efficiently as possible, thereby increasing the likelihood of positive results.
Not only are consulting reports useless, but they can actually be detrimentally counterproductive to a business’s chance of success.
4. Access to Tools & Technology
When reports were fundamental years ago, it was uncommon for business owners to have access to the same tools and technology that a business consultant had.
Sharing information was not as quick and convenient as it is today.
In modern times, not only can a business consultant share and transfer information to a client almost instantaneously, but there are an unbelievable number of web portals, communication tools, and document sharing platforms that both parties can have access to during their entire time working together.
And, the best part is that many of them are very low cost or even free.
5. If Necessary, Just Ask
Even with business consultants’ greater involvement and easier access to tools and technology, there are always going to be times when a business owner wants to see specific information and data that would otherwise be included in a consulting report.
So, what then? All the client has to do is ask, and the business consultant can send them whatever they need in a flash.
No wasted time. No wasted money. Just a higher level of efficiency.
For performance-based business consulting, contact The Business Turnaround Group.